Design with Freethinking, build with iOCO
Years of experience
Scalable design
Holistic & systemic focus
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Embedding Design
Empower your businesses through design thinking driven approaches to create human-centric designs that work.
Freethinking’s embedding design capability is dedicated to empowering organisations of all sizes, across a wide array of industries, to unleash their full potential through creativity and design thinking. We partner with start-ups to accelerate innovative ideas and with big corporates to improve and streamline their existing products and services.
With a deep understanding of the latest design and technology developments, we leverage the skills of our design-driven problem-solvers, supported by technical capabilities and digital infrastructure. This helps our clients stay ahead of the curve and achieve their goals.
We employ a multidisciplinary, holistic approach that integrates the principles of human-centred design, society-centred design, and systems design to validate and test the proposed solutions thoroughly. Our approach aims to understand the limitations of relying solely on human-centred design to address complex problems and to ensure the best possible outcome for our clients.
Our teams of highly skilled and experienced designers work to meet specific client objectives and operate in small, scalable squads to deliver quick, targeted solutions that are designed to meet the needs of your clients. With our approach, you can rest assured that the solutions we provide will be thoroughly tested and validated, ensuring effectiveness in addressing complex problems.
We start the process with a vital research stage.
Next, we design for impact with products that make a difference.
